Data That Matters: Metrics for Thrifty Builders
Choose a single metric tied to value creation—activated users, qualified demos, or repeat purchases. Every task must explain its impact on this metric. Simplicity protects focus and slashes spending on distractions.
Data That Matters: Metrics for Thrifty Builders
Track early signals such as activation rate, time-to-first-value, or demo-to-close conversion. Leading indicators let you correct course before revenue lags reveal expensive mistakes that are harder to fix.
Data That Matters: Metrics for Thrifty Builders
Ask how much you spent for each validated insight. If an experiment was costly and vague, redesign it smaller. Over time, you’ll learn faster for less, compounding the efficiency of every subsequent decision.